Dechra Brand Guidelines

Additional colourways.

Use the green colour for product range communications.

Use the blue colour for Comfortan communications.

Use the red colour for Alfaxan communications.

We have created four images in five different colour ways. Each colour can be assigned to a specific brand or specific audience. We have already assigned green to range communications, blue is used for communications featuring Comfortan, and red for communications featuring Alfaxan. Each market has the freedom to choose which products or audiences the other colours are assigned to. For example, orange could be assigned to Buprenodale or purple assigned to all client materials.

N.B. We only ever use one colour block in an individual image and all blocks within an image should be the same colour.

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