Dechra Brand Guidelines
Our brand logo with the Dechra logo.
How to use the Addison’s Aware logo.
In all communications the Zycortal logo should be the dominant logo. As a guide, use the width of the first three letters of the Zycortal logo to determine how big the Dechra logo should be, see below.
In addition to the Zycortal logo we have another logo device. This is the Addison’s awareness device. It was created to draw the eye and further emphasise the need to be aware of Addison’s disease. It has been designed to look like a sticker and as such can be placed on a variety of different communications pieces. However, one place where the device must remain consistent is in press advertising. It should always appear just above the logo and must never be separate to it.
Z Y C O R T A L ® H I DDEN D I SEASE . V I S I BL E ANSWER .
Z Y C O R T A L ® H I DDEN D I SEASE . V I S I BL E ANSWER .
Try to place the device in the centre of the last four letters of the logo. Use the height of the Z in the logo to determine the distance from the logo. Copy must not wrap around or blend around the Addison’s Aware logo device, it should remain clean around the whole logo/Addison’s Aware logo device.
Z Y C O R T A L ® H I DDEN D I SEASE . V I S I BL E ANSWER .
Z Y C O R T A L ® H I DDEN D I SEASE . V I S I BL E ANSWER .
Z Y C O R T A L ® H I DDEN D I SEASE . V I S I BL E ANSWER .
Z Y C O R T A L ® H I DDEN D I SEASE . V I S I BL E ANSWER .
Z Y C O R T A L ® H I DDEN D I SEASE . V I S I BL E ANSWER .
Z Y C O R T A L ® H I DDEN D I SEASE . V I S I BL E ANSWER .
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Z Y C O R T A L ® H I DDEN D I SEASE . V I S I BL E ANSWER .
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