SPECIFIC product book - English

FOREWORD 2020

DEAR VETERINARY SURGEON AND NURSE

Welcome to Dechra’s product book for the range of pet food sold under the brand of SPECIFIC ™ .

The SPECIFIC ™ range of pet food is aimed at providing a veterinary clinic with a concise range of products to meet your customers’ needs for both the healthy pet and the ones in need of nutritional support.

Our core offering centres on three guiding principles:

i) The SPECIFIC ™ brand is dedicated to the veterinary market and therefore needs to be of the highest quality to ensure you have the best products to confidently recommend. ii) We strongly believe in a high proportion of fish ingredients to support the quality message and deliver the nutritional benefits of omega-3 for a long and healthy life for your customers’ “best friend”. iii) We are also starting a journey, putting sustainability at the heart of our business to deliver a Circle of Good.

With nutrition, as recognised by the WSAVA nutrition guidelines, becoming an increasingly important part of a veterinary clinic’s service and best practice, at Dechra we look forward to continuing to support and help grow your business through the veterinary dedicated brand SPECIFIC ™ .

Yours sincerely Marc-Olivier Leconte Nutrition Business Manager

VERSION 03-2018

SPECIFIC ™ DIETS - VETERINARY EXCLUSIVE SINCE 1988